What can we learn from the wins and the misses of 2022? On a special episode, we at the Accidental Marketer sat down and discussed our favorite stories from this year as we also anticipate what’s to come in 2023.
In this episode, you will learn:
- Netflix users revolted against a dollar-per-month increase (and unsubscribed), while Amazon Prime users scarcely complained about a $20 yearly increase. While apparently similar price changes, one key distinction is the value each company offers.
- Nearly three years into the remote work shake-up brought on by the pandemic, virtual environments offer key opportunities for collaboration and innovation in the sales world. Perhaps most importantly, remote work enables marketing teams to more effectively advocate for customers.
We hope you enjoy the discussion and gain some helpful insights!