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How AI Helps You Spot Decision-Making Power Shifts Before Your Competitors Do
Stakeholder Mapping to Gain a Competitive Edge Stakeholder mapping has always been a cornerstone of strategic marketing and sales planning,...
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How Marketers Can Finally Escape the Execution Trap
B2B Marketers: Reclaim Your Strategic Thinking Time AI is revolutionizing how companies execute their strategic plans, making the process faster,...
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How AI for Strategy Identifies the Perfect Analogy for Your Situation
The most powerful competitive strategies often emerge from beyond your industry’s borders. By identifying and applying the perfect strategic analogy...
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Never Miss Another Insight
How To Combine AI and Your Domain Knowledge in Strategic Analysis AI is rapidly changing how businesses approach strategic planning,...
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Supercharge Your Strategic Planning: How AI Revolutionizes Wargaming
Strategic planning is fraught with challenges, especially when high-stakes decisions are on the line. This is where wargaming shines. By...
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Finally Unlock the Power of Needs-Based Segmentation with AI
Needs-based segmentation is marketing’s secret weapon. It focuses on uncovering the “why” behind customer decisions—their true motivations and needs. Yet,...
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The AI Genie Is Out of the Coke Bottle
Artificial intelligence (AI) is no longer just a futuristic buzzword; it’s reshaping how companies connect with their audiences. Coca-Cola’s recent...
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Just Rethink It
Why Nike’s Challenges are a Goldmine for B2Bs Trying To Revitalize Mature Products While Nike is a consumer brand, its...
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What Would Cutting Your Strategic Planning Time in Half Mean?
Companies that streamline their planning process are 1.8 times more likely to outperform their peers on revenue growth. See how...
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Why Market Shaping is the Strategic Imperative You Can’t Ignore
Is your growth limited because your technical product isn’t being effectively positioned to meet important business needs? Is your mature...