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Top Topics

Strategic Alignment Competitive Strategy Differentiation Customer Insights
    Article
    Trends
    May 5, 2025

    How To Get the World’s Best Futurists to Predict Your Company’s Future

    How AI, Strategic Tools, and Human Insight Are Transforming Scenario Planning If you’re in strategy, product planning, or market development,...
    Article
    Pricing
    April 22, 2025

    How to Raise Prices When Tariffs Hit – Without Losing Customers

    When tariffs or external cost surges hit, companies are faced with one of the toughest challenges in marketing and pricing:...
    Article
    Customer Insights
    April 7, 2025

    The Secret to Using AI in Strategy: Uncovering What Customers Truly Want

    AI Doesn’t Care About Your Product–And That’s a Good Thing The most important part of any strategic marketing plan is...
    Article
    Customer Insights
    March 24, 2025

    How AI Helps You Spot Decision-Making Power Shifts Before Your Competitors Do

    Stakeholder Mapping to Gain a Competitive Edge Stakeholder mapping has always been a cornerstone of strategic marketing and sales planning,...
    Article
    Strategic Alignment
    March 10, 2025

    How Marketers Can Finally Escape the Execution Trap

    B2B Marketers:  Reclaim Your Strategic Thinking Time AI is revolutionizing how companies execute their strategic plans, making the process faster,...
    Build Your Stakeholder Map Today - Free Access
    Our Impact Free Preview provides instant access to one of our most popular tools, The Stakeholder Map.  This powerful, yet easy to use. strategy framework can be inserted right into your plan and help you gain valuable insights.
    Click for instant access to our stakeholder mapping tool
    Article
    Competitive Strategy
    February 25, 2025

    How AI for Strategy Identifies the Perfect Analogy for Your Situation

    The most powerful competitive strategies often emerge from beyond your industry’s borders. By identifying and applying the perfect strategic analogy...
    Article
    Strategic Alignment
    February 10, 2025

    Never Miss Another Insight

    How To Combine AI and Your Domain Knowledge in Strategic Analysis AI is rapidly changing how businesses approach strategic planning,...
    Article
    Competitive Strategy
    January 24, 2025

    Supercharge Your Strategic Planning: How AI Revolutionizes Wargaming

    Strategic planning is fraught with challenges, especially when high-stakes decisions are on the line. This is where wargaming shines. By...
    Article
    Segmentation
    January 14, 2025

    Finally Unlock the Power of Needs-Based Segmentation with AI

    Needs-based segmentation is marketing’s secret weapon. It focuses on uncovering the “why” behind customer decisions—their true motivations and needs. Yet,...
    Article
    Trends
    December 12, 2024

    The AI Genie Is Out of the Coke Bottle

    Artificial intelligence (AI) is no longer just a futuristic buzzword; it’s reshaping how companies connect with their audiences. Coca-Cola’s recent...
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