In this episode, Mary, Tom, and Sean explore how AI is transforming stakeholder mapping, helping businesses track shifts in decision-making power with precision. Traditional stakeholder analysis is often manual, slow, and filled with blind spots—but AI now allows companies to identify hidden influencers, anticipate changes, and execute smarter engagement strategies.

Key Discussion Points:

• AI Uncovers Hidden Stakeholders – AI scans reports, industry data, and trends to reveal influencers companies might otherwise overlook.
• Tracking Power Shifts in Real Time – AI-powered analysis helps businesses predict who is gaining or losing influence based on market shifts.
• From Insights to Execution – AI ensures that sales and marketing teams engage the right stakeholders with the right message, at the right time.

Key Quotes:

“The biggest mistake in stakeholder mapping? Missing key influencers—AI makes sure that doesn’t happen.” — Tom Spitale
“Stakeholder power isn’t static—AI helps predict who’s rising in influence before it’s obvious to competitors.” — Mary Abbazia
“AI doesn’t replace strategic thinking—it strengthens it by filling in the gaps we might otherwise miss.” — Sean Wellam