In this episode, the team explores the “fog of AI war”—the disorienting rush toward new technologies without clear strategic purpose. Drawing on lessons from the early days of the internet and CRM systems, they reveal how companies often repeat the same missteps: chasing hype instead of focusing on customer needs.

The episode outlines how to cut through the confusion by combining three critical elements: AI, strategic tools, and human judgment. It’s this trifecta that turns disruption into clarity—and creates faster, smarter decisions.

Key Discussion Points:

• Why tech-led decision-making often leads companies astray
• How strategy-first thinking brings order to AI experimentation
• The importance of pairing AI with proven tools and human insight

Key Quotes:

• “The fog rolls in when people start with technology instead of customer needs.”
• “You don’t need every AI solution—you need the right one for the right problem.”
• “The combination of tools, AI, and human perspective is what turns chaos into clarity.”

We hope this podcast sheds some light on your AI strategy journey!